Talent Acquisition

Talent Acquisition

5 minutes
July 16, 2024
hirex
Written by Hirex

Talent acquisition refers to increasing organizations' potential to identify, attract, and employ the most eligible job applicants. Even though many people think it is the same as recruitment, talent acquisition, which includes candidate experience and employer branding, serves a different purpose. While the main purpose of recruitment is to fill the position opened by the employer, talent acquisition, which is the long-term approach, is to recruit the most qualified candidates based on the growth plans.

Demonstrating the proper talent acquisition approaches to secure the best-equipped candidates is a significant investment for an organization. This investment is not limited to bringing good candidates to them but also contributes to improving their business potential in every aspect.

What Is Talent Acquisition?

Talent acquisition is an approach that focuses on discovering, identifying, and choosing the most qualified candidates among those applying for open positions. This work is generally the duty of human resources professionals, such as talent acquisition specialists. It technically encompasses all phases of the hiring stages, such as sourcing, conducting interviews, and providing onboarding.

Besides, the strongest TA approaches have a broad perspective. These kinds of talent acquisition strategies comprise some long-term goals. Organizations plan less visible steps of processes to attract and keep qualified applicants, such as developing a good employer brand, creating a great candidate experience, and emphasizing relationship management.

What Are the Benefits of Talent Acquisition?

Building a talent acquisition strategy has many advantages for an organization. The first of these is to optimize the hiring process for their business. By optimizing this process, the probability of hiring the most suitable candidates during the hiring process is raised. In this way, that company can spend more time on other issues it must deal with in the professional work environment.

Nevertheless, having well-thought-out and accurate parameters regarding the qualities they look for in new hires can provide convenience in many ways. Building a streamlined workflow that results in the most suitable applicants helps them establish their target business.

Companies with good talent acquisition can achieve a lot through a purposeful staffing plan, which gives precede to their organization's core values. For instance, with this good talent acquisition, companies can shorten the hiring time. They also lead to the success of decreasing employee turnover and increasing retention rates after recruitment. Besides, they support developing a talent management strategy and improving company culture.

What Is the Difference Between Talent Acquisition and Recruitment?

Although many people think that talent acquisition and recruitment mean the same thing, they have probably encountered the "talent acquisition vs recruitment" comparison. The main reason for this situation is that these two concepts, indispensable in the business world, are different.

The concept of talent acquisition includes the implementation of strategies for future human resources planning. Also, with the help of talent acquisition, employers plan to recruit and retain qualified candidates to take their company to the next level.

On the other hand, the concept of recruitment involves hiring processes for vacancies. Recruitment-related tasks include responsibilities such as creating job descriptions, sharing job postings, and identifying suitable applicants, which are talent acquisition specialist jobs in general.

In summary, talent acquisition, which is a long-term process, includes steps such as networking and relationship building. Thus, it involves the stages of recruitment. On the contrary, recruitment, a shorter-term process, focuses on responding to urgent needs, such as filling a vacant position with a suitable candidate. In this sense, it is possible to say that talent acquisition meaning is all about a proactive process when recruitment is reactive.

What Is Talent Acquisition Process?

Preparing comprehensive interview questions is an important step for an organization. Nevertheless, when the goal is to create a strong talent acquisition process, a company needs more. To understand better, let's examine the Pragmatic Recruiting Framework, which provides the entire recruitment team with a common language and a plan of the main activities to bring the most suitable candidate for the position:


  • Product: Understand the organization's values and culture and what the appropriate candidate for that organization stands for.
  • Audience: Know what will encourage the right candidates to be more productive and how that organization can meet their needs for this purpose.
  • Messaging: Create an employer brand that appeals to people looking for work in their target audience and presents the product as a compelling offer.
  • Programs: Develop Go-to-Market (GMT) programs, a detailed plan that summarizes how an organization will enter a new market by introducing and selling its products or services, to help an organization put its opportunities in front of the interested audience.
  • Readiness: Make sure the company is equipped and competent to carry out the steps in the selection process.

After a company establishes a talent acquisition strategy, it should also create effective employer branding, focus on talent relationship management, and build talent pipelines, which are databases of various candidates that have been previously examined and are suitable to fill the vacant position when needed.

Although it is relatively easy to understand talent acquisition as a concept, its implementation requires effort and patience. There are many routine tasks that people in an organization must do. In addition, talent acquisition, which those responsible must take care of, may burden employees and employers extra.

An applicant tracking system (ATS) can be beneficial in carrying out a company's talent acquisition work efficiently. If you want to discover options and find the best ATS software among the many on the market for your company, you can check Hirex!

Conclusion

In this content, you learned what talent acquisition is, which you have probably heard of in the business world, and why it is valuable for a company. You also gained an idea about how you can implement talent acquisition for your organization.

Talent acquisition is a concept whose value has become more understood recently. However, everyone in the business world will undoubtedly become increasingly familiar with it, as it benefits both employees and employers. For this reason, not only a boss, talent acquisition manager, talent acquisition coordinator, or talent acquisition specialist but also employees or job candidates should be knowledgeable about this subject.

Being in the business world brings its challenges, regardless of job position. Talent acquisition is just one of these valuable but challenging experiences. The good news is that you are not alone on this long and difficult road. Hirex is by your side in many matters related to talent acquisition and the whole business world. Now visit Hirex to learn new information by reviewing content on various topics related to business life!


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Selen ÇakıroğluSenior Human Resources Specialist, Invent Analytics
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