Welcoming questions
- Can you tell us about yourself and the audiences you have written for?
- Which piece in your portfolio best represents you, and why?
Role-specific / technical competencies
- Walk us through your process from brief to published article.
- How do you research a topic you know nothing about, and how do you verify accuracy?
- How do you write for search intent without producing generic SEO filler?
- How do you use AI tools in your workflow, and where do you draw the line?
- Show us how you would improve the opening of one of our existing blog posts.
Behavioural & culture fit
- Tell us about the harshest edit or feedback you received. How did you handle it?
- Describe juggling several deadlines at once. How do you keep quality consistent?
- How do you maintain a brand voice that is not your natural style?
Problem-solving / case
- An expert reviewer says your draft has a factual error, but your source disagrees. What do you do?
- A post you wrote ranks well but converts nobody. How do you rework it?
- You must produce eight articles this month with design support for only three. How do you plan?
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